Kim Kardashian's is an '80s blonde bombshell in new SKIMS swimwear line

Kim Kardashian transformed into an '80s blonde bombshell on Friday, as she unveiled a sizzling new commercial for her latest SKIMS metallic swimwear line on Instagram.

The 41-year-old The Kardashians reality star - who has been showing off the results of her recent 21lb weight loss - was a total knockout with her newly-bleached hair styled into a huge bouffant, and wore dramatic blue eye makeup.

Kim captioned the post: "COMING SOON: NEW @SKIMS METALLIC SWIM. Drops Wednesday, July 6th at 9am PT / 12pm ET." Check out the post below!

The stunning ad is the handy work of British visual artist Nadia Lee Cohen, 29, who studied at the London College of Fashion - and is heavily inspired by cinema and 60s and 70s Britain and America. 

Kim's ad appeared to be a mix of 60s, 70s, and 80s style notes as she was pictured with a cordless phone as a prop, that first appeared around 1980.