Kylie Jenner Reportedly Could Be Selling Part of Kylie Cosmetics

The 2019 Met Gala Celebrating Camp: Notes on Fashion - Arrivals
The 2019 Met Gala Celebrating Camp: Notes on Fashion - Arrivals / Neilson Barnard/Getty Images

Though the Kardashian-Jenner family is chock-full of individuals who are doing well for themselves, Kylie Jenner has begun to stand out in recent years as one of the most successful in the clan--at least in raw numbers. This week, new reports emerged suggesting that Jenner may be on the cusp of getting even richer, with reports that she could be selling part of her highly successful Kylie Cosmetics company.

According to Women’s Wear Daily (via Cosmopolitan), a “well placed source” reports that Jenner is reportedly working on a deal to sell just over half of her line to Coty Inc., a company that owns brands including CoverGirl, OPI, and Sally Hansen. Jenner, according to the source, would still retain a 49% share in the company, still giving her substantial control.

According to Cosmopolitan, rumors have long circulated that Jenner and her mother, Kris Jenner, have been reviewing potential buyers for the company. If Kylie Cosmetics were to be acquired by Coty, it may mean that Jenner’s products will reach more stores, as Coty sells cosmetics products in popular stores such as CVS and Target.

Kylie Cosmetics has achieved considerable success in the past several years, achieving instant craze when its first products launched in 2015 and reaching over $360 million in revenue last year--prompting Forbes to value it at over $900 million, according to Vox. While this is obviously considerable success, Jenner has also drawn ire since, becoming embroiled in controversy after being labelled a “self-made billionaire" and even receiving some judgment from her family.

In any case, we’re interested to see what becomes of Jenner and Kylie Cosmetics--we’re impressed by how much money she’s accrued in such a short time, and we’re sure that she and Kris Jenner will be able to rack up even more.