Scooter Braun has realized all too well that actions have consequences
In 2019, music executive Scooter Braun purchased the master rights to Taylor Swift’s early albums after he acquired her former label, Big Machine Label Group.
The move, which Swift called her “worst case scenario,” has led the pop star tore-record her music. Now, Braun has shared his perspective on the acquisition in a new interview with NPR. In an episode of the podcast The Limits With Jay Williams, Braun explained his “regrets” about how the situation was handled.
When asked if he would have handled things with Swift differently, Braun responded, “Yes, I would have. I learned an important lesson from that.”
He went on to explain, “I think that when you have a conflict with someone, it’s very hard to resolve it if you’re not willing to have a conversation. So the regret I have there is that I made the assumption that everyone, once the deal was done, was going to have a conversation with me, see my intent, see my character, and say, great, let’s be in business together. And I made that assumption with people that I didn’t know.”